{"id":1470,"date":"2026-01-01T19:40:49","date_gmt":"2026-01-01T19:40:49","guid":{"rendered":"https:\/\/amitavasen.com\/portfolio\/?p=1470"},"modified":"2026-01-01T20:09:13","modified_gmt":"2026-01-01T20:09:13","slug":"firstdraft-ai-powered-enterprise-content-orchestration","status":"publish","type":"post","link":"https:\/\/amitavasen.com\/portfolio\/2026\/01\/01\/firstdraft-ai-powered-enterprise-content-orchestration\/","title":{"rendered":"FirstDraft: AI-Powered Enterprise Content Orchestration"},"content":{"rendered":"<p data-path-to-node=\"4\"><b data-path-to-node=\"4\" data-index-in-node=\"0\">Role:<\/b> UX Design Lead<\/p>\n<p data-path-to-node=\"5\"><b data-path-to-node=\"5\" data-index-in-node=\"0\">The Challenge:<\/b> Walmart\u2019s internal teams (PR, Marketing, Product, Communications) spent significant time manually researching and drafting high-stakes communications, often struggling with brand consistency and data accuracy.<\/p>\n<ul data-path-to-node=\"6\">\n<li>\n<p data-path-to-node=\"6,0,0\"><b data-path-to-node=\"6,0,0\" data-index-in-node=\"0\">UX Process:<\/b> <b data-path-to-node=\"6,0,0\" data-index-in-node=\"14\">User Research:<\/b> Conducted user research with communications leads to map the &#8220;draft-to-approval&#8221; workflow.<\/p>\n<ul data-path-to-node=\"6,0,1\">\n<li>\n<p data-path-to-node=\"6,0,1,0,0\"><b data-path-to-node=\"6,0,1,0,0\" data-index-in-node=\"0\">Iterative Prototyping:<\/b> Designed a specialized <b data-path-to-node=\"6,0,1,0,0\" data-index-in-node=\"46\">Rich Text Editor (RTE)<\/b> that integrates AI prompts inline, allowing users to &#8220;nudge&#8221; specific paragraphs rather than regenerating the entire document.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"6,0,1,1,0\"><b data-path-to-node=\"6,0,1,1,0\" data-index-in-node=\"0\">Mental Models:<\/b> Developed a &#8220;Human-in-the-Loop&#8221; UI that clearly distinguishes between AI-generated research and verified internal data.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li><strong>A few Figma Screens from the project<\/strong>:<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1473\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3.png\" alt=\"\" width=\"1400\" height=\"1446\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3.png 1400w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3-290x300.png 290w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3-991x1024.png 991w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3-768x793.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3-300x310.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-3-850x878.png 850w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1474\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4.png\" alt=\"\" width=\"1234\" height=\"808\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4.png 1234w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4-300x196.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4-1024x670.png 1024w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4-768x503.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4-350x230.png 350w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-4-850x557.png 850w\" sizes=\"auto, (max-width: 1234px) 100vw, 1234px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1476\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6.png\" alt=\"\" width=\"1766\" height=\"1396\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6.png 1766w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6-300x237.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6-1024x809.png 1024w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6-768x607.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6-1536x1214.png 1536w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-6-850x672.png 850w\" sizes=\"auto, (max-width: 1766px) 100vw, 1766px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1477\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7.png\" alt=\"\" width=\"1402\" height=\"922\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7.png 1402w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7-300x197.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7-1024x673.png 1024w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7-768x505.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7-350x230.png 350w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-7-850x559.png 850w\" sizes=\"auto, (max-width: 1402px) 100vw, 1402px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1472\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2.png\" alt=\"\" width=\"1544\" height=\"1052\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2.png 1544w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2-300x204.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2-1024x698.png 1024w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2-768x523.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2-1536x1047.png 1536w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-2-850x579.png 850w\" sizes=\"auto, (max-width: 1544px) 100vw, 1544px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1478\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8.png\" alt=\"\" width=\"1336\" height=\"1626\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8.png 1336w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8-246x300.png 246w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8-841x1024.png 841w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8-768x935.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8-1262x1536.png 1262w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8-300x365.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-8-850x1035.png 850w\" sizes=\"auto, (max-width: 1336px) 100vw, 1336px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1479\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9.png\" alt=\"\" width=\"1330\" height=\"1490\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9.png 1330w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9-268x300.png 268w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9-914x1024.png 914w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9-768x860.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9-300x336.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-9-850x952.png 850w\" sizes=\"auto, (max-width: 1330px) 100vw, 1330px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-10.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1480\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-10.png\" alt=\"\" width=\"722\" height=\"732\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-10.png 722w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-10-296x300.png 296w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-10-300x304.png 300w\" sizes=\"auto, (max-width: 722px) 100vw, 722px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1481\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11.png\" alt=\"\" width=\"1672\" height=\"1100\" srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11.png 1672w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11-300x197.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11-1024x674.png 1024w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11-768x505.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11-1536x1011.png 1536w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11-350x230.png 350w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-11-850x559.png 850w\" sizes=\"auto, (max-width: 1672px) 100vw, 1672px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-12.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1482\" src=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-12.png\" alt=\"\" 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srcset=\"https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1.png 1036w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1-196x300.png 196w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1-669x1024.png 669w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1-768x1176.png 768w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1-1003x1536.png 1003w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1-300x459.png 300w, https:\/\/amitavasen.com\/portfolio\/wp-content\/uploads\/2026\/01\/FD-1-850x1301.png 850w\" sizes=\"auto, (max-width: 1036px) 100vw, 1036px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Role: UX Design Lead The Challenge: Walmart\u2019s internal teams (PR, Marketing, Product, Communications) spent significant time manually researching and drafting high-stakes communications, often struggling with brand consistency and data accuracy. UX Process: User Research: Conducted user research with communications leads to map the &#8220;draft-to-approval&#8221; workflow. Iterative Prototyping: Designed a specialized Rich Text Editor (RTE) that&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1475,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-portfolio"],"_links":{"self":[{"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/posts\/1470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/comments?post=1470"}],"version-history":[{"count":2,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/posts\/1470\/revisions"}],"predecessor-version":[{"id":1484,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/posts\/1470\/revisions\/1484"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/media\/1475"}],"wp:attachment":[{"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/media?parent=1470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/categories?post=1470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amitavasen.com\/portfolio\/wp-json\/wp\/v2\/tags?post=1470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}